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The commercial processes involved in promoting and selling and distributing a product or service
Answer for the clue "The commercial processes involved in promoting and selling and distributing a product or service ", 9 letters:
marketing
Alternative clues for the word marketing
Word definitions for marketing in dictionaries
Wikipedia
Word definitions in Wikipedia
Marketing is a widely used term to describe the communication between a company and the consumer audience that aims to increase the value of the company or its merchandise or, at its simplest, raises the profile of the company and its products in the public ...
The Collaborative International Dictionary
Word definitions in The Collaborative International Dictionary
Market \Mar"ket\, v. i. [imp. & p. p. Marketed ; p. pr. & vb. n. Marketing .] To deal in a market; to buy or sell; to make bargains for provisions or goods.
Wiktionary
Word definitions in Wiktionary
n. 1 buying and selling in a market. 2 (context uncountable English) The promotion, distribution and selling of a product or service; includes market research and advertising. vb. (present participle of market English)
WordNet
Word definitions in WordNet
n. the exchange of goods for an agreed sum of money [syn: selling , merchandising ] the commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of marketing" shopping at a market; ...
Longman Dictionary of Contemporary English
Word definitions in Longman Dictionary of Contemporary English
noun COLLOCATIONS FROM OTHER ENTRIES a legal/mathematical/marketing etc concept ▪ Democracy is a very important political concept. a marketing consultant (= one who gives advice on how to advertise and sell a product ) a marketing strategy ▪ The firm is ...
Usage examples of marketing.
Technological and marketing innovations are invariably perceived as threats - only to be adopted later as articles of faith.
They were accompanied by the rise of trade associations, publishers organizations, literary agents, author contracts, royalties agreements, mass marketing, and standardized copyrights.
The removal of layers of brokering and intermediation - mainly on the manufacturing and marketing levels - is a historic development (though the continuation of a long term trend).
But the novelty is that the Internet provides a venue for the marketing of niche products and reduces the barriers to entry previously imposed by the need to invest in costly "branding" campaigns and manufacturing and distribution activities.
Network effects mean that content brokers have to invest much less in marketing, branding and advertising once a product's first mover advantage is established.
You can't afford to seek out people and send them unwanted marketing, in large groups and hope that some will send you money.
The conversion from exposure to a marketing message (even from peers within a consumer network) - to an actualsale is a convoluted, multi-layered, highly complex process.
This makes it difficult to apply to the web traditional marketing techniques.
But it is the author, or (more often) the publisher that choose the information, its modes of presentation, selections, and marketing and sales data.
The more massive the market, the more sophisticated the sales and marketing techniques, the bigger the financial stakes - the larger loomed the issue of intellectual property.
Rather it lies in its vast pool of capital, its marketing clout, market positioning, sales organization, and distribution network.
But in an age of information glut, it is the marketing, the media campaign, the distribution, and the sales that determine the economic outcome.
The internet also provides a venue for the marketing of niche products and reduces the barriers to entry previously imposed by the need to engage in costly marketing ("branding") campaigns and manufacturing activities.
According to the Direct Marketing Association's guidelines, quoted by PC World, not responding to an unsolicited e-mail amounts to "opting-in" - a Marketing strategy known as "opting out".
Perfectly legitimate, opt-in, email marketing businesses often find themselves in one or more black lists - their reputation and business ruined.