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Hyperbolic advertising
Answer for the clue "Hyperbolic advertising ", 7 letters:
puffery
Word definitions for puffery in dictionaries
Wiktionary
Word definitions in Wiktionary
n. 1 An act of puffing. 2 fulsome public praise.
Wikipedia
Word definitions in Wikipedia
In law , puffery is a promotional statement or claim that expresses subjective rather than objective views, which no " reasonable person " would take literally. Puffery serves to "puff up" an exaggerated image of what is being described and is especially ...
Douglas Harper's Etymology Dictionary
Word definitions in Douglas Harper's Etymology Dictionary
"inflated laudation" [OED], 1782, from puff (v.) in its figurative sense + -ery .
The Collaborative International Dictionary
Word definitions in The Collaborative International Dictionary
Puffery \Puff"er*y\, n. The act of puffing; bestowment of extravagant commendation.
Usage examples of puffery.
They claim a positive economic impact of $111 million annuallyan unsubstantiated puffery based on some of the wildest calculations you ever saw.
It'll be the same old crap, of course - yard sales and community puffery - but he wants to get a look, anyway.