Wiktionary
alt. (context idiomatic English) Verbal means of passing on information. n. (context idiomatic English) Verbal means of passing on information.
WordNet
Wikipedia
Word of mouth or viva voce, is the passing of information from person to person by oral communication, which could be as simple as telling someone the time of day. Storytelling is a common form of word-of-mouth communication where one person tells others a story about a real event or something made up. Oral tradition is cultural material and traditions transmitted by word of mouth through successive generations. Storytelling and oral tradition are forms of word of mouth that play important roles in folklore and mythology. Another example of oral communication is oral history—the recording, preservation and interpretation of historical information, based on the personal experiences and opinions of the speaker. Oral history preservation is the field that deals with the care and upkeep of oral history materials collected by word of mouth, whatever format they may be in.
In marketing, word-of-mouth communication (WOM) involves the passing of information between a non-commercial communicator (i.e. someone who is not rewarded) and a receiver concerning a brand, a product, or a service. When WOM is mediated through electronic means, the resulting electronic word of mouth (eWoM) refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about a product, service, brand, or company. eWOM is typically executed via social media or social networking platforms. The process in which the sender of word-of-mouth communication is rewarded is referred to as word-of-mouth marketing. This process relies on the added credibility of person-to-person communication, a personal recommendation. Using WOM as an opposing force to commercially motivated word-of-mouth marketing has been coined Proconsumer WOM. Researchers have formulated a series of recommendations for how nonprofits and public sector organizations can utilize Proconsumer WOM effectively.
WOM has been researched for many years and as a result much is known about what drives WOM (e.g. customer satisfaction, trust and brand commitment) and its far-reaching consequences (e.g. affective/emotional, cognitive, and behavioral) for both consumers and organizations. WOM's effectiveness as an information source for consumers can be broken down into two factors: WOM's reach and WOM's impact. These two factors are in turn explained by 13 other drivers.
Word of Mouth is the second album by Jaco Pastorius, released in 1981 while the bassist was a member of Weather Report, and also the name of a big band group that Pastorius assembled and with whom he toured from 1981 to 1983. While his debut album showcased his eclectic and impressive skills on the electric bass, Word of Mouth focused more on his ability to compose and arrange for a larger band than was previously featured on his first album. The album still shows off Pastorius's skill, most notably in the solo opening to the Bach-written " Chromatic Fantasy" and the title track, "Word of Mouth," in which Pastorius's bass is drenched in fuzzy distortion. "Crisis" also features a fast bass pattern looping, which runs under the frantic soloing. Most of the rest of the album's bass is highly subdued and blends into the band's arrangement, allowing them to shine through. The song "John and Mary" is dedicated to Jaco's children from his first marriage to Tracy; he had two other children, twin sons Julius and Felix with his second wife, Ingrid.
The band's all-star cast included Herbie Hancock, Wayne Shorter, Peter Erskine, Jack DeJohnette, Michael Brecker, Don Alias and Toots Thielemans who is featured on harmonica on many of the songs. Early pressings of the album did not include a list of musicians, though later releases listed only the names of the performers in respective, unnamed groups (for example, the main band was the first block of names.) The reason that early pressings of the album had no personnel listed was because Epic/CBS disputed Pastorius's contract with Warner, and only agreed to the album being released if no other CBS artists on the album were credited - prompting Pastorius to dispense with the credits altogether.
The title of the album is the namesake for the Pastorius tribute album Word of Mouth Revisited.
Word of Mouth is the fifth album by heavy metal band Vicious Rumors, released on the Rising Sun label in 1994.
"Thunder and Rain Pt. 2" is dedicated to the memory of late Criss Oliva, of Savatage.
Word of Mouth is the twentieth studio album by the English rock group, The Kinks. "Do It Again" was released as a single from the album in 1985.
Word of Mouth is the debut album from Wakefield blues-rock four-piece The Blueskins who have been described as "the sound of a teenage Led Zeppelin ripping through 'Rock 'n' Roll' in their parents' garage". A heavy, ultra-raw blast of blues-rock infused with the spirit of garage punk, this throwback to the 70s was produced by Richard Formby (Spacemen 3) and features the singles 'Change My Mind' and 'The Stupid Ones' as well as 'Ellie Meadows' from their 'Magic Road' EP.
Word of Mouth is Doug Stanhope's first stand-up DVD. Recorded at the Velveeta Room in Austin, Texas on May 11, 2002, and produced by Sacred Cow Productions.
Word of Mouth is a scam website promoted by spam e-mail.
"Word of Mouth" spam mails state that an anonymous person posted a secret about the recipient and that he needs to pay a fee in order to see the message. The editors of Snopes examined the scheme and concluded that the scheme is a likely scam, as the owner claims to have substantial information when he has nothing. Other sources, such as Ziff Davis, take the same conclusion.
The website has taken several domain names.
Snopes identifies Share Your Experiences as a variant of the same "Word of Mouth" scheme using a different name 1 2.
BBC Radio's Word of Mouth is a programme about English and the way it is spoken. It is broadcast regularly on BBC Radio 4 and is presented by Michael Rosen. The programme looks at all aspects of the spoken word from slang, acronyms, strange vocabulary, jargon and poetry; along with etymology, and changes through time and among society. It has a very lively message board to which the presenter regularly contributes. The programme is part of a stable of network radio programmes produced in Bristol for Radio 4.
The programme was devised and originally presented by Frank Delaney with Simon Elmes as producer and was first broadcast in 1992.
Word of mouth is a method of communication.
Word of Mouth may also refer to:
- Word of Mouth (TV series), a TV show hosted by Sandy Daza and Teacher Patty in the Philippines
- Word of Mouth (DVD), a stand-up DVD by Doug Stanhope
- Word of Mouth (radio programme), a BBC Radio 4 programme presented by Michael Rosen
- Word of Mouth (website), a scam website promoted by spam e-mail
- Word of Mouth (journal), a peer-reviewed academic journal in the field of education
In music:
- Word of Mouth (Toni Basil album), 1982
- Word of Mouth (The Blueskins album), 2004
- Word of Mouth (Matt Finish album), 1984
- Word of Mouth (Vin Garbutt album), 1999
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Word of Mouth (The Kinks album), 1984
- "Word of Mouth" (The Kinks song), 1984
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Word of Mouth (Mike + The Mechanics album), 1991
- "Word of Mouth" (Mike + The Mechanics song), 1991
- Word of Mouth (Jaco Pastorius album), 1981
- Word of Mouth (John Reuben album), 2007
- Word of Mouth (Vicious Rumors album), 1994
- Word of Mouth (The Wanted album), 2013
Word of Mouth is the third album by Mike + The Mechanics, released in 1991. There was some overlap with the marketing of the album and the making of Genesis's We Can't Dance, with Mike Rutherford being committed to both. As such, there was no tour for Word of Mouth.
The album did not chart as well as Living Years, charting at No.11 in the UK, while the lead single " Word of Mouth" got to No.13 in the UK and No.78 in the US. The follow-up singles "A Time and a Place" and "Everybody Gets a Second Chance" both became minor hits in the UK, peaking at No.58 and No.56, respectively.
The song "Get Up" was used in the 1993 film, Rookie of the Year.
Word of Mouth is Toni Basil's debut album. It was first released in 1981 in the U.K. It was certified Gold by RIAA. It featured the #1 worldwide hit "Mickey". The album also contains three covers of songs by the band Devo who also performed on the songs. The U.S. version of the album added the songs "Rock On" and "Shoppin' from A to Z", and removed "Hanging Around".
Word of Mouth is a 1999 folk music album by Vin Garbutt.
Word of Mouth is the second studio album by Australian band Matt Finish. The album was released in 1984 and produced the singles "Always Another" (May 1984), "Words and Wars" (June 1984) and "Come On Over" (September 1984). When promoting the album, the band supported U2 on their Under Australian Skies Tour.
Word of Mouth is hosted by culinary expert Sandy Daza, restaurateur and Philippine Daily Inquirer columnist. It is co-hosted by Teacher Patty Loanzon, a culinary school chef instructor and a high school teacher. Word of Mouth is a food show produced by Epicurio, Inc.
Word of Mouth is a peer-reviewed academic journal that publishes papers five times a year in the field of education. The editor-in-chief is Carol Westby ( University of New Mexico). The journal was established in 1989 and is currently published by SAGE Publications in association with The Hammill Institute on Disabilities.
"Word of Mouth" is a song by Mike + The Mechanics. It was released in March 1991 as the lead single from their album Word of Mouth. It was the most successful single from that album peaking at No.13 on UK Singles Chart. It also peaked at No.78 in the United States, their last single to chart there, and at No.36 in Canada.
The song is driven by electric guitar and synthesizer hooks played in unison, as well as the powerful vocal performance of Paul Young, who sings multiple B4 chest voice high notes. Coupled with layered hand clap and audience effects, the song has a distinctive live, stadium rock sound.
AllMusic lauded the track as a "rousing singalong" and "killer pop song."
Word of Mouth is the third studio album by English-Irish boy band The Wanted. The album was released worldwide via Island Records on 4 November 2013. The album was preceded by the release of six singles: " Chasing the Sun", " I Found You", " Walks Like Rihanna", " We Own the Night", " Show Me Love (America)" and " Glow in the Dark", the latter of which was released two weeks prior to the album.
The album features production from a wide range of producers and was recorded over the course of two years, from 2011 to 2013. The Wanted toured the album with their first ever world tour, the Word of Mouth Tour, starting in February 2014.
Usage examples of "word of mouth".
My clients were word of mouth, and they knew before they hired me that I produced.
These gods also made overtures to White Fang, but he warned them off with a snarl, and the master did likewise with word of mouth.
Beulah Baxter, his wonder-woman, had deceived her public in Peoria, Illinois, by word of mouth.
Rosenblatt, in the Majestic Theatre at Peoria, Illinois, had trifled airily with his faith in women and deceived him by word of mouth.
No one could read the old writing now, but things were told by word of mouth.
John Smith, partly by word of mouth, partly by his mappe thereof in print, and more fully by a Manuscript which he courteously communicated to mee, hath acquainted me with that whereof himselfe with great perill and paine, had been the discoverer.
She only knew this part of the trace by word of mouth, not actually footing it.
News of our club spreads by word of mouth, plus we have as much business as we can handle.
Only by word of mouth, handed down by the high-priests to the chosen few, and jealously guarded, do the inner circle of Mitra’.
Only by word of mouth, handed down by the high-priests to the chosen few, and jealously guarded, does the inner circle of Mitra’.
But a falsehood by word of mouth mattered really very little in comparison with the enormous lie that my life with you had become.