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Longman Dictionary of Contemporary English
promo
noun
EXAMPLES FROM CORPUS
▪ All the shopkeepers there have chipped in and hired a promo agency to drum up Christmas trade.
▪ Even if I have already seen the promos.
▪ One hundred minutes of increasingly state-of-the-art promos.
▪ The lack of expense involved complies fully with their famous refusal to produce promo videos.
▪ The video features promo clips in addition to live, interview and behind-the-scenes footage.
▪ Videos, bootlegs, promos, cuttings, rarities, Everything wanted!
Douglas Harper's Etymology Dictionary
promo

1958 (in "Billboard" headlines), shortening of promotion in the sense "advertising, publicity."

Wiktionary
promo

n. 1 (context slang English) (short for promotion English) 2 (context professional wrestling slang English) an interview or monologue intended to promote a character or an upcoming match. vb. (cx slang transitive English) To promote; to publicize.

Wikipedia
Promo

Promo or promos may refer to:

  • Promotion (marketing), one of the four aspects of marketing
  • Promotional music videos, such as those played on MTV
  • Promotional recording, a recording distributed free in order to promote a commercial recording
  • Promo (professional wrestling), a televised interview in which a wrestler's on-screen personality is promoted to the fans
  • Promo (media), a form of commercial advertising used to promote television or radio programs
  • Promo (EP), an EP by 54 Seconds
  • "Promos" (The Office)
Promo (media)

A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, that are used to promote a program airing on a television or radio station/network to the viewing or listening audience.

Promo (EP)

Promo is an EP released by 54 Seconds in 2000. Recorded in October 1999, just one year after they released their first album EP. This EP includes alternate versions of "It Got You Thinking" and "Strange Day". Sarah Nelson contributed cello on this album.

Usage examples of "promo".

Hagar the Horrible helmet that Dexter recognized as a promo freebie, and a pair of urinous jockey shorts.

Another reason Hy says the promo guy does so well, the label exec who hires him could be getting a kickback.

But the promo guys only handle priority records, the ones with money behind them.

Let him do the work, line up get her a label, spend promo money on her?

She was off soon, with group, to New York for additional promo work, panel shows and so on, four days there and then to Chicago.

Bill down the narrow aisle toward one of three enclosed editing booths, normally used for assembling special projects, teasers, promos, and commercial spots.

During that program a CBA News promo aired along with commercials, as it would throughout the day.

We still use the film of them being pressure hosed by a terrified SWAT team as promo footage for our line of introductory anabolics.

It was almost nine o'clock, and the electronic image of Etan doing the promo for her program materialized in crisp color.

It wasn't glamorousstreet cleaning, really, an outdoor version of what I was doin' therebut it was on Ondine of all those promos and posters.

Not much of a job, but I was payin' my own way, sort of, and I got to meet lots of different kinds of people and see the promos on all those wonderful, far-off places.

One of the ironies is that virtually all of Ondine's publicity posters and promos were produced by us.

After a handful of calls she would break to commercials and station promos to give herself time to set up for the first block of songs.

She had made promos for today's program, referring to her guest author and to the Clausen case.

All these big ideas about massive in-store promos, and TV ads, and subway posters, and ads on the sides of busses, ten cities, twenty cities, a hundred cities!