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Longman Dictionary of Contemporary English
point of sale
noun
EXAMPLES FROM OTHER ENTRIES
▪ Cash registers at the point of sale keep track of the store's stock.
EXAMPLES FROM CORPUS
▪ Food Labelling Regulations require potatoes to be marked with the name of the variety at the point of sale.
▪ How well a company performs is judged by customers at the point of sale, not by reading financial reports.
▪ Information Shops should provide greater information on healthy foods at the point of sale.
▪ Midland has worked closely with the retailer to introduce point of sale terminals which can accept Switch cards.
▪ Some companies will help with display facilities and point of sale material, particularly for special promotions.
▪ The biggest impact is point of sale stuff.
▪ Twenty-four titles, from Alpines to Water Gardening, backed by a consumer competition and point of sale material.
Wiktionary
point of sale

n. In an establishment that sells goods or services, the location at which payment for goods is made.

Wikipedia
Point of sale

The point of sale (POS) or point of purchase (POP) is the time and place where a retail transaction is completed. At the point of sale, the merchant would calculate the amount owed by the customer and indicate the amount, and may prepare an invoice for the customer (which may be a cash register printout), and indicate the options for the customer to make payment. It is also the point at which a customer makes a payment to the merchant in exchange for goods or after provision of a service. After receiving payment, the merchant may issue a receipt for the transaction, which is usually printed, but is increasingly being dispensed with or sent electronically.

To be able to calculate the amount owed by a customer, the merchant may use any of a variety of aids available, such as weighing scales, bar code scanners, electronic and manual cash registers. To make a payment EFTPOS terminals, touch screens and a variety of other hardware and software options are available.

The point of sale is often referred to as the point of service because it is not just a point of sale but also a point of return or customer order. Additionally, today POS software may include additional features to cater for different functionality, such as inventory management, CRM, financials, warehousing, etc.

Businesses are increasingly adopting POS systems and one of the most obvious and compelling reasons is that a POS system does away with the need for price tags. Selling prices are linked to the product code of an item when adding stock, so the cashier merely needs to scan this code to process a sale. If there is a price change, this can also be easily done through the inventory window. Other advantages include ability to implement various types of discounts, a loyalty scheme for customers and more efficient stock control.