Wiktionary
mindshare
n. A consumer's awareness of a particular brand or product compared to that of its rivals.
Wikipedia
Mindshare (firm)
Mindshare is a global media and marketing services company created in 1997.
Usage examples of "mindshare".
Mindshare dominance is, in other words, a really odd sort of beast, something that the framers of our antitrust laws couldn't possibly have imagined.