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Meibutsu

is a Japanese term for famous products associated with particular regions. Meibutsu are usually items of Japanese regional cuisine, although the category includes local handicrafts. Meibutsu typically have a traditional character, although contemporary products may qualify as meibutsu if they are distinctive and popular. They are often purchased as omiyage ( souvenirs) to be given as gifts. Sweets intended as omiyage are referred to as miyagegashi.