Wikipedia
Compare.com
Compare.com (formerly Comparenow.com) is a comparison shopping website for intangible products, most notably car insurance, with headquarters in Richmond, VA. Compare.com is a sister company of Confused.com, the United Kingdom's first car insurance comparison site, which is also owned by Admiral Group, plc. Insurance carriers on the compare.com panel are contractually obligated to honor the rate presented on compare.com’s site, as long as the user’s information is correctly entered. Compare.com charges the auto insurer on a cost-per-sale basis.