What is "cephalotus"

Cephalotus ( or ; Greek: κεφαλή "head", and οὔς/ὠτός "ear", to describe the head of the anthers) is a genus which contains one species, Cephalotus follicularis the Australian pitcher plant, a small carnivorous pitcher plant. The pit-fall traps of the modified leaves have inspired the common names for this plant, which include Albany pitcher plant, Western Australian pitcher plant, fly-catcher plant or mocassin plant.