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3. Expensive campaign of a sort

Alternative clues for the word adwar

• Series of competing commercials
• What Pepsi and Coke engage in, from time to time
• Nasty marketing campaign
• Exchange of nasty spots
• Ugly marketing battle
• Marketing showdown
• It consists of competing commercials
• Negative campaign feature
• Commercial competition
• *Mac-vs.-PC during the early 2000s, e.g.