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3. Merchandise sold cheap to draw in customers

Alternative clues for the word lossleader

• See dollars (anag) — not-for-profit item for sale
• Shop come-on
• Store come-on
• Low-priced sales promotion
• Retailer's come-on
• Product sold below cost to attract customers
• Retail come-on
• Steeply discounted product, maybe
• Customer draw