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Answer for the clue "Hates remark about percentage brand sells? ", 12 letters:
market share

Word definitions for market share in dictionaries

Wiktionary Word definitions in Wiktionary
n. percentage of some market held by a company.

Wikipedia Word definitions in Wikipedia
Market share is the percentage of a market (defined in terms of either units or revenue) accounted for by a specific entity. In a survey of nearly 200 senior marketing managers, 67% responded that they found the "dollar market share" metric very useful, ...

Longman Dictionary of Contemporary English Word definitions in Longman Dictionary of Contemporary English
noun EXAMPLES FROM CORPUS ▪ Beyond those, they cite the high costs of customer disaffection, which drives down both profit margins and market share . ▪ Imperial's profits from cigarettes surged to £225m last year, while its market share remained buoyant. ...