What is "yogurtland"

Yogurtland is an international franchise chain of frozen yogurt stores based in Irvine, California, United States.

Yogurtland offers self-serve soft-serve frozen yogurt with active cultures. Yogurtland has stores in twenty states in the United States and also several other countries. In 2009, it had a revenue of $42 million. In 2013, it had a revenue of $132 million. Each store costs from $385,000 to $435,200. The yogurt chain is popular partly due to its self serve format, and because it is relatively inexpensive compared to other yogurt businesses such as Pinkberry. Another attraction to the brand has been the "Tokidoki" character designs on spoons which are collectible.