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wikinomics

n. The theory and practice of mass collaboration using electronic communications.

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Wikinomics

Wikinomics: How Mass Collaboration Changes Everything (ISBN 1591841380) is a book by Don Tapscott and Anthony D. Williams, first published in December 2006. It explores how some companies in the early 21st century have used mass collaboration and open-source technology, such as wikis, to be successful.