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WAUK

WAUK (540 AM ESPN) is a radio station licensed to the Washington County community of Jackson, Wisconsin, serving the Milwaukee area. It is known on-air as 540 ESPN. WAUK airs a blend of ESPN Radio talk and sports play-by play, along with local sports talk and play-by-play programming. The station's studios are based in "The Blue @ 310 West" building on West Wisconsin Avenue in downtown Milwaukee.

The station is owned by Beaver Dam-based Good Karma Brands (formerly Good Karma Broadcasting, LLC), and owned by Craig Karmazin, son of legendary radio executive and current Sirius XM Radio CEO Mel Karmazin. It is the local rival of Entercom's all-sports station WSSP (1250), and to a lesser extent WOKY (920), which simulcasts Madison's WTSO (1070). Programming from WAUK is shared with WTLX (100.5) in Madison, which is its sister station to west in the state capital city. The station is among the few independent affiliates of ESPN Radio whose webstream is carried on the network's mobile apps, and whose website is hosted on ESPN.com.

Usage examples of "wauk".

In this, he had made amends for the checkered career of his sire, King Wauk, who had involved himself in matters beyond his abilities with disastrous results.

Great King Wauk had been a great warrior, but an amoral monster in his personal life.

Compared to the tyranny of King Wauk, the incompetence of Queen Besita was of little consequence to them.