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WATA

WATA (1450 AM) is a radio station broadcasting a Local News Talk Information format. Licensed to Boone, North Carolina, USA. The station is currently owned by Curtis Media Group of Raleigh, North Carolina and features predominantly locally produced programming, including Roten in the Morning, which is simulcast on WXIT, as well as Mike Kelly's Swap Shop, and many others.

The station is known as Watauga County's "Heritage Station." It emphasizes local news and announcements and broadcasts Live Play by Play Watauga High School Sports and Appalachian State University football, baseball, and basketball games.