What is "vouvant"

Vouvant is a commune in the department of Vendée, in the Pays de la Loire region in western France.

Vouvant is labelled as Les Plus Beaux Villages de France, Petite cité de caractère, and the village has obtained two flowers out of five in the Concours des villes et villages fleuris.

It is the only fortified village of Vendée. Its inhabitants are called Vouvantais.