What is "urbandaddy"

UrbanDaddy is a company based in New York which published content about men's luxury lifestyle topics. As of August 2012 its websites and newsletters have more than 4.5 million subscriber in ten U.S. markets. UrbanDaddy publishes a daily email newsletter covering a single piece of news pertaining to nightlife, food and dining as well as lifestyle and entertainment. The company is privately held, with a business model supported by advertising revenue and e-commerce. UrbanDaddy employs 120 staff across editorial, technology, sales and operations.