Spuul offers an over-the-top (OTT) service across Web, mobile/tablets (iOS, Android), smart TVs, and Chromecast to stream and download feature-length movies, short films, and TV shows in Hindi, Tamil, Telugu, and other Indian regional languages. The service is available worldwide.
As of early 2014, Spuul had a catalogue of over 1,000 films and TV shows, as well as partnerships across several production companies such as Yash Raj Films, Balaji Telefilms, Shemaroo Entertainment, Viacom 18, Phantom Films, and UTV Motion Pictures.
Content is available across three pricing tiers: 1) free, ad-supported, 2) unlimited monthly subscription, and 3) pay per movie. This model echoes both Netflix and Hulu.
Spuul is headquartered in Singapore, with an office in Mumbai.