What is "ritambhara"

Ritambhara is the fashion carnival of Antaragni, the annual cultural fest of the Indian Institute of Technology Kanpur held in the month of October. It is a three-day-long event, attracting participation from more than 100 colleges across the country. Ritambhara has witnessed judges like Nawazuddin Siddiqui, Kunal Kapoor, Kanika Kapur, Noyonita Lodh, Shilpa Singh. Started in 1964, by a group of enthusiastic IITians,Ritambhara,now in its 52nd edition serves as a platform for designers and models alike to showcase their talents and skills through several themed competitive events.It is a non-profit event run solely by the students of IIT Kanpur. It was initially small and was funded entirely by the Student Gymkhana of IIT Kanpur.But with time it acquired fame in the world of fashion and today the budget is raised through sponsorship.Over the years, Ritambhara has also attracted considerable media attention and numerous well-known sponsors.