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Rakuten.co.uk

Rakuten.co.uk is a website owned by Rakuten, that operates as an online marketplace. The website does not sell any products directly, but instead allows third party sellers to sell their products. The website replaced Play.com, which was originally established in Jersey as an online retailer of entertainment products including DVDs and music, which subsequently expanded its product offering.

Rakuten purchased Play.com in 2011, and in 2013 the company switched to its new marketplace format following a change in the law covering tax for companies operating in Jersey and selling to consumers on the UK mainland.

The Play.com website was replaced by Rakuten.co.uk on March 23, 2015.