Wikipedia
PSafe is a Brazilian digital security company that provides cloud-based software and free internet protection for Windows and Android users in Brazil and Latin America. The main product is the PSafe Total, available for both platforms, that provides software optimization features and operating system protection.
It is plenty of features, fast, 100% free and ready to ensure a safe internet browsing. Because all your products are cloud-based, the PSafe does not compromise the performance of computers and devices. Updates are processed automatically and the user does not need to download new versions.
The company is pioneer in Brazil and Latin America to offer free cloud-based antivirus. The PSafe Antivirus reaches over 30 million downloads only in Brazil at the end of 2013 and has 20 million active users monthly.
The company’s plan for expansion indicates an increasing in the Brazilian customer number and in the popularity of its products and services around the Latin America. The goal is to reach 100 million active users until December 2015 by exposing the risks involved in daily activities while we are browsing on the internet. Daily, PSafe detects 70,000 new threats in the virtual world. PSafe was launched in November 2010 with an initial investment round of $15 million[2][4][5] from Redpoint Ventures, Index Venture and BV Capital. Until now, PSafe does not have any competitors in Brazil and is the only company to offer all its portfolio of services and products in Portuguese and Spanish free.
In 2013, there was a new investment round from other three funds: Pinnacle Ventures and Redpoint Ventures, with the injection of US$5 million, and Qihoo 360 Technology, investing US$25 million. With the strategy of conquering a slice of the BRICS emerging market, the PSafe announced the expansion of its range of products and services, approaching the Chinese company's business model. The releases were a portal content, providing for the adoption of new features, such as an app and games stores, and new products such as SafeWifi, a connection network with safe mobile internet.
Nowadays, according to Techcrunch, the PSafe reaches a R$1B valuation (about $320M), after receiving the $30M Series D financing, led by existing investors Qihoo 360, Pinnacle and Redpoint eVentures Brazil. In this new strategy, the PSafe Total Android will start an expanding in Latin America to Mexico, Argentina, Chile, and others, and, soon, will cross the Atlantic to offer security and privacy for users of Portugal and Spain.