What is "peerform"

Peerform is a peer-to-peer lending company based in New York City, which matches prime and near-prime qualified borrowers in the United States to accredited high net worth and institutional investors on its online platform. Its algorithm to determine loan eligibility focuses on a variety of factors including but not limited to FICO scores. In January 2011, Peerform raised $1.3 million during an angel funding round. In April 2014, Peerform raised $1.1 million in a seed funding round led by Corporest Development, a European investment firm.