What is "novatore"

Louis Cisneroz (born July 12, 1987), better known as Novatore, is an American hardcore hip/hop artist from the south side of Chicago, Illinois, United States. His lyrical content includes social politics, personal themes, as well as over the top violence delivered in an aggressive vocal style. He has collaborated with Lord Lhus and Jak Tripper amongst others. Novatore was also interviewed in June 2015 by UndergroundHipHopBlog (UGHH) where he was questioned on his unique style and his experience in LA, California.