What is "myfitnesspal"

MyFitnessPal is a free smartphone app and website that tracks diet and exercise to determine optimal caloric intake and nutrients for the users' goals and uses gamification elements to motivate users. In a Consumer Reports diet rating, MyFitnessPal was rated the best free program (with 83 points) in overall satisfaction, "maintenance, calorie awareness, and food variety".

In February 2015, Under Armour acquired MyFitnessPal.