What is "maluuba"

Maluuba is a Canadian startup conducting research in deep and reinforcement learning to solve the problem of machine literacy through common sense reasoning, memory and communication. This technology will allow machines to understand and answer questions about written documents, and have natural conversations with users. In late March 2016, the company made headlines by demonstrating a machine reading system capable of answering arbitrary questions about J.K Rowling’s Harry Potter and the Philosopher’s Stone.

Their natural language understanding technology has been adopted by major consumer electronic brands like LG and can be found on over 50 million devices shipping globally in the smart phone, smart TV and IoT space.