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Lifebooker

Lifebooker was an online beauty and health appointment booking service founded in 2006 by Dana Reichman and Andrew Unger in Brooklyn, New York. The company offered salon and spa businesses a way to automatically discount unsold inventory hours online. A membership to the site was free; Lifebooker charged businesses on a pay for performance basis for use of the system. Lifebooker was named one of Business Insider's Top 100 Most Valuable Startups in 2011. Lifebooker was also recognized as a PC Magazine Top 100 Website of 2013.

Lifebooker and Gramercyone join the hand for providing the Real-Time availability of unfilled appointment and discounts on the same platform.

The company was disestablished in June 2016 due to "difficulties with scaling and sustainability".