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Lexean

Lexean is a news analysis and lifestyle publication, based in Singapore. The bi-monthly magazine rolled out its first issue as an exclusive limited edition in January 2007.

Taking an unconventional approach to lifestyle titles, the magazine does not use people, objects or scenery on the cover. Instead the cover features an illustration based on the theme of the issue. The publishers, Singapore-based Viscion Media Group, is also credited with coining the term Lexean.

The company also crafted a coat of arms to represent its readers - the Lexean. The coat of arms along with a description was featured as the cover of its first issue, printed in royal gold on black.