What is "kxsm"

KXSM (93.1 FM) is a radio station broadcasting a Regional Mexican format as part of the Radio Lazer brand. Licensed to Hollister, California, USA, it serves the Hollister area and also broadcasts in the Salinas area on the booster KXSM-FM1 (93.1 MHz). The station is currently owned by Lazer Licenses, LLC. Formerly broadcasting at 93.5 MHz, the station changed its frequency to 93.1 MHz in the spring of 2012 so that another Radio Lazer station, KXZM, would be able to move its transmitter and signal nearer to San Jose.