Wikipedia
KRVU-LD/KZVU-LD Channel 21 is the My Network TV affiliate serving Northern California (aka the "Northstate") and is based in Redding, California. The station is owned by California Broadcasting, Inc., a subsidiary of Bonten Media Group. The station's vice-president and general manager is Andrew Stewart. It is shown as a repeater station in Eureka, California, on KECA-LD Channel 29.2 ( KECA-LD Channel 29.1 is an affiliate of The CW.)
Bonten owns ABC affiliates KRCR-TV in Redding and KAEF-TV in Eureka. Bonten also operates KCVU in Chico and KBVU in Eureka (both Fox affiliates, of which also MyTV was formerly a DT subchannel of both stations) owned by Esteem Broadcasting; as well as three other stations in Chico, KUCO-LP ( Univision), KXVU-LP ( Telemundo) and KKTF-LD ( UniMás) with low-powered translators in Redding and Eureka, also owned by California Broadcasting. KRVU broadcasts on cable channel 13 on Comcast in Chico and Charter in Redding and on Suddenlink cable channel 5 in Eureka.
KRVU has long been the Northstate's broadcast source for KTVU's Ten O'Clock News and the region's sports flagship station for the San Francisco Giants and Sacramento Kings. MyTV has broadcast reruns on former KHSL-TV mainstay program The Moriss Taylor Show from the late 1990s until 2015. The station was formerly known as MyTV Northern California, but reverted to its original call letters upon the station's purchase in 2015.
KRVU Redding, KZVU Chico, and KVIQ 17.2 Eureka (formerly KEMY, now owned by Redwood Television Partners, a subsidiary of Frontier Radio Management) (all UPN affiliates) became the primary affiliate of the newly formed My Network TV on September 5, 2006. They were an affiliate of UPN since the mid-1990s, but changed its affiliation following the merger of UPN and WB to become the CW Network (CW affiliate KIWB is now owned by Heartland Media being aired by KHSL Channel 12.2.) Bonten Media recently started a new CW station in Eureka, KECA-LD. All stations merged into a regional station in April 2009, as part of the start of an ongoing consolidation of local media north of Greater Sacramento and the San Francisco Bay Area.