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Knewton

Knewton is an adaptive learning company that has developed a platform to personalize educational content. The company was founded in 2008 by Jose Ferreira, a former executive at Kaplan, Inc. The Knewton platform allows schools, publishers, and developers to provide adaptive learning for any student. In 2011, Knewton announced a partnership with Pearson Education to enhance the company's digital content, including the MyLab and Mastering series. Additional partners announced include Houghton Mifflin Harcourt, Macmillan Education, Triumph Learning, and over a dozen others.

Knewton's headquarters are at 100 5th Avenue in Manhattan, New York City. The company also has an office in Tech City, London.