What is "kmyr"

KMYR (104.1 FM, "More 104.1") is an American radio station broadcasting an adult contemporary music format. Licensed to Ames, Iowa, USA, the station serves the Des Moines area. The station is currently owned by Saga Communications.

The station originally aired in 1967 as KLFM and branded itself as "KLFM-Stereo - Ames; central Iowa's first 24-hour FM station" with a beautiful music/easy listening format and FM Radio network news 15 minutes after the hour.

In 1981, it became KEZT with a more Soft Contemporary format. With the switch to KEZT, there were no more beautiful music/easy listening format stations in central Iowa.

In 1997, it was then rebranded as KLTI and the station shifted from a Soft Contemporary direction to a more upbeat and current-based approach on March 3, 2014.