Joyva is a chocolate and confectionery manufacturer headquartered in Brooklyn, New York. It was started in 1907 by a newly immigrated Russian man named Nathan Radutzky who was looking to start a company producing and selling sesame-based halvah. The company is still family-owned and continues to operate out of its Brooklyn location. Over the years the company expanded its production to include a variety of sesame, marshmallow and jelly-based candies. Joyva candy is kosher parve and is most commonly found in kosher delis or stores in Jewish neighborhoods.