WordNet
hype up
v. get excited or stimulated; "The children were all psyched up after the movie" [syn: psych up]
Usage examples of "hype up".
The way we hype up ultrawave is to use an old application of wave-guide theory, whereby the real transmission of energy is at light speed, but a quasi-imaginary thing called phase velocity is going faster.
It had been too short notice to get the hype up, but he was betting that at least 2,000 people would manage to drop in throughout the evening, at least for a drink.