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Genieo

Genieo Innovation is an Israeli company, specializing in unwanted software which includes advertising and user tracking software, commonly referred to as a potentially unwanted program, adware, privacy-invasive software, grayware, or malware. They also own and operate InstallMac which distributes additional 'optional' search modifying software with other applications. In 2014, Genieo Innovation was acquired for $34 million by Somoto, another company which "bundles legitimate applications with offers for additional third party applications that may be unwanted by the user". This sector of the Israeli software industry is frequently referred to as Download Valley.