Wikipedia
Full-forward
Full-forward is a position in Australian rules football and Gaelic football with a key focus on kicking goals.
The Coleman Medal is awarded to the player, often a full-forward, who has kicked the most goals in an Australian Football League season.
In modern Australian rules football, in which players do not strictly stick to a single position, the full-forward is often referred to as a "Key Forward" and can often switch positions with the centre half-forward for "team balance" reasons. The frequency of players kicking 100 goals in a season has decreased in recent years.