Frikom (full legal name: Industrija smrznute hrane Frikom d.o.o. Beograd) is a Serbian maker of ice cream, which also sells frozen fruit, vegetables, fish, and pastries. It was set up in the early 1970s in Yugoslavia with help from Unilever. At first called Jedinica Zajedničkog Ulaganja (Joint Venture Unit), it was renamed Frikom - Kompanija Smrznute Hrane (FRozen Food KOMpany). Since its 2003 privatization, it has been part of the Agrokor group, a Croatian company.
Frikom in 2008 bought 70 percent of the company for processing and trading of agricultural products Nova sloga from Trstenik, part of which is factory Mivela water, which has high levels of magnesium, for 4 million euro and commits to invest another 11 million euros. Nova sloga has the exclusive rights to exploit water in the field Mivela in Veluće, eight kilometers from Trstenik on an area of 4,125 square kilometers.