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Fiiha is a price comparison service and vertical search engine operates websites in European Union. This comparison shopping site aggregate product listings from many different retailers but do not directly sell products themselves. In the Czech and Slovak Republics belong Fiiha favorites graders prices. Fiiha as comparison shopping website implement algorithms for shopping search comparison. Shopping search comparison (SSC) is composed of two different technologies: page-wise search and site-wise search. In 2015 changed the Fiiha their company logo and expanded the number of product cards. The search engine allows in some cases to find directly the cheapest product on the market of Czechoslovakia.