Delux is a pop rock band formed in Tijuana, Mexico, in the summer of 2000. The group is influenced by 1980s new wave music and the SoCal punk scene. Their 2005 debut self-titled record spawned three music videos which included an MTV VMA Nomination for Best New Artist. In 2007 they released Entre La Guerra y El Amor under major label (Sony/BMG) which allowed them to reach a more diverse and larger audience. In 2010, Delux released a bilingual album, which propelled them to be named one of the most influential Hispanic rock bands of the internet era. They appeared on Alternative Presss 100 bands to watch in 2007.