William Daron Pulliam (October 5, 1946 – June 9, 2013), who performed in the 1970s under the name Darondo, was a funk and soul singer from the San Francisco Bay Area. Although he is not widely recognized today, serious enthusiasts of the soul genre consistently rate him in high regard. The mythology surrounding Darondo describes him as a pimp, although he has denied this claim. His performing name is said to have originated as a compliment from a waitress who was fond of his generous tipping habits. Darondo has received more attention in recent years thanks to London DJ Gilles Peterson playing his 1973 single, "Didn't I" on his BBC Radio 1 program.
In 2007, Darondo's song "Didn't I" was covered by Jack Peñate on his Spit At Stars EP and in 2008, featured on an episode (season 1, episode 4) of Breaking Bad. "Didn't I" was also featured in the 2010 film Saint John of Las Vegas in a scene featuring Steve Buscemi and In 2009, the song "Legs" was featured in an episode (season 1, episode 8) of the American version of Life on Mars. In 2010, "Didn't I" was featured in the films Night Catches Us and Jack Goes Boating. It also appeared in the New Element video, Future Nature. In 2013, "Didn't I" was featured on a LateNightTales compilation mixed by Bonobo (musician) (Late Night Tales: Bonobo). In the same year, "Didn't I" was featured in the third instalment of the Spanish Apartment trilogy, Chinese Puzzle starring Romain Duris.
Recordings of Darondo are available from Luv N Haight, an imprint label of Ubiquity Records. Other works can be purchased from Omnivore Recordings. He also hosted a public broadcasting music video program where he did comedy skits and gave love advice in a segment called "Penthouse Letters" which can be found on YouTube. He died of heart failure in 2013.