What is "damayan"

Damayan is a public service talk show program, which is said to be the longest-running public service program (until it was surpassed by Kapwa Ko, Mahal Ko of which Rosal formerly co-hosted), hosted by veteran actress and Philippine Red Cross member Rosa Rosal and William Thio, which first ran on ABS-CBN from October 1969 until it closed down on September 22, 1972 as a telethon, and was revived on December 1, 1975 and aired on MBS (which later became NBN and PTV) until November 20, 2010, after merely 35 years. The show tackles different informative subjects and solutions that surely helps not just the viewers but also the real people especially those who are in need.