What is "chixdiggit"

Chixdiggit is a Canadian pop punk band formed in Calgary, Alberta. The band concept was conceived when the band members were high school students in 1990, as they started making band t-shirts for a fictitious band they called "Chixdiggit". They later adopted this name when they formed a legitimate band. According to the band, the name Chixdiggit is "the Heavy Metal way of writing 'Chicks Dig It'." The band released their debut, self-titled full-length, in 1996. In 2007, eleven years after their debut album and following three more studio albums, the band released a re-recording of the album, titled Chixdiggit! II. The band has a reputation for writing often light-hearted pop songs, usually about girls and relationships.