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CASHU is a prepaid online and mobile payment method available in the Middle East and North Africa, a region with a large and young population with very limited access to credit cards. Because of this, CASHU has become one of the most popular alternative payment option for young Arabic online gamers, e-commerce shoppers, and VoIP users.

CASHU was established in 2003 by Maktoob in Amman, Jordan but when Yahoo! acquired Maktoob in November 2009 the ownership of CASHU was transferred to Jabbar Internet Group.

Today CASHU has established offices in Dubai, and Amman.

CASHU is mainly used for paying for online games, VoIP, IT services, trading and download of music and software. They have a strict policy to not accept merchants providing gambling and sexual content. CASHU also provide a parental control feature allowing parents to limit and control where their kids spend money online.