What is "callrail"

CallRail is a software as a service (SaaS) company based in Atlanta, Georgia, U.S., that provides call analytics to more than 30,000 small and medium sized businesses in North America. CallRail tracks phone calls from online and offline marketing campaigns - including PPC keywords, provides insight into which campaigns are working best, and records calls for lead qualification and coaching to increase call conversion and customer acquisition rates.

CallRail integrates with over 300 marketing tools, including Google Analytics, Marketo, and Zapier.