What is "braunability"

BraunAbility is an American manufacturer of wheelchair accessible vans and wheelchair lifts based in Winamac, Indiana. The company was founded by Ralph Braun, who had spinal muscular atrophy. Braun designed a wheelchair lift and steering controls, which allowed him to drive a 1970 converted full size Dodge van. He began converting vans to sell to others. As sales grew, Braun was able to acquire Independent Mobility Systems. IMS had previously been the largest manufacturer of wheelchair minivans. Braun also acquired the Viewpoint Mobility line of wheelchair minivans. Company sales have grown to $200 million per year.