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Wiktionary
boosterism

n. (context US English) promote of a city, organisation, etc. in order to improve public opinion.

Wikipedia
Boosterism

Boosterism is the act of "boosting" (or promoting) a town, city, or organization, with the goal of improving public perception of it. Boosting can be as simple as "talking up" the entity at a party or as elaborate as establishing a visitors' bureau. It has been somewhat associated with American small towns. Boosting is also done in political settings, especially in regard to disputed policies or controversial events.

Usage examples of "boosterism".

See it like a native February 16, 1987 Forgive a little boosterism, but I'm getting sick and tired of people casting aspersions on the land-sales business here in the Sunshine State.

This was in the boom days of Miami and, in a way, Sparky Harper had been a proud pioneer of the shameless, witless boosterism that made Florida grow.

It had nothing to do with the Orange Bowl or civic boosterism or preserving the tourist trade.

But feeding me to the beaky-boys—you can’t tell me that idea was just good old Pleyveran boosterism at work.

Gold seemed to suffer from boosterism, enthusiastically entering into whatever mood he encountered.

This ceaseless boosterism, in the service of order, health, prosperity, and the Singaporean way, quickly induces a species of low-key Orwellian dread.