Wikipedia
BetterWorks is an enterprise software company based in Redwood City, California. BetterWorks customers include GoPro, Schneider Electric, AOL, American Family Insurance, Edmunds.com, UpWind Solutions, Bluenose Analytics, Lookout, Lumeris, Paperless Post, Viacom, Grupo El Angel, the United States Department of Health and Human Services, and Zynga.
BetterWorks provides enterprise software for companies to manage strategic plans, collaborative goals and ongoing performance conversations. Its Business Operating System is built on Goal Science insights and operational research to help companies execute more effectively.
The BetterWorks enterprise goals platform debuted in September 2014 with a public announcement about the solution’s capabilities and a $15.5 million Series A round from venture firms. In March 2016, the company announced that it had raised another $20 million in Series B funding.
BetterWorks is part of the Salesforce Analytics Cloud Ecosystem, which provides instant access to enterprise goals data. BetterWorks has also designed its enterprise app to be one of the first for Apple Watch. VentureBeat named BetterWorks one of 19 startups "ready to blast off in 2015" and Inc. wrote that BetterWorks was one of six “incredibly thought-provoking tech innovations” at the 2015 South by Southwest Conference.