What is "awomo"

AWOMO is a Germany-based internet game distribution and delivery system, first developed by Game Domain International Plc.
and completed by GDC Game and Download Company AG, Düsseldorf, Germany. AWOMO claims to deliver online game content in drastically shorter times than rival download services by allowing users to play games before they are fully downloaded. AWOMO also optimizes which parts are downloaded first based on usage statistics from other users. It is likely to be a viable rival to Steam, a similar pay-to-play game site, which originally envisioned a similar streaming-style content delivery mechanism, but abandoned it in favour of permanent local storage.