What is "adipure"

adiPURE is a range of football boots developed by the German sportswear manufacturer Adidas. The company based the design of the AdiPure on its own boots from the 1978 World Cup. In order to remain practical for the modern game, the boot's construction included updated materials and improved manufacturing techniques, to create a product significantly lighter than its 1978 counterpart.

For the 2010 FIFA World Cup, Adidas released the adiPURE in a black/sun colourway in honour of the tournament's host nation, South Africa.