What is "zest"

Zest \Zest\, n. [F. zeste, probably fr. L. schistos split, cleft, divided, Gr. ?, from ? to split, cleave. Cf. Schism.]

1. A piece of orange or lemon peel, or the aromatic oil which may be squeezed from such peel, used to give flavor to liquor, etc.

2. Hence, something that gives or enhances a pleasant taste, or the taste itself; an appetizer; also, keen enjoyment; relish; gusto.

   Almighty Vanity! to thee they owe Their zest of pleasure, and their balm of woe.
   --Young.

   Liberality of disposition and conduct gives the highest zest and relish to social intercourse.
   --Gogan.

3. The woody, thick skin inclosing the kernel of a walnut.

Zest \Zest\, v. t. [imp. & p. p. Zested; p. pr. & vb. n. Zesting.]

1. To cut into thin slips, as the peel of an orange, lemon, etc.; to squeeze, as peel, over the surface of anything.

2. To give a relish or flavor to; to heighten the taste or relish of; as, to zest wine.
   --Gibber.

1670s, from French zeste "piece of orange or lemon peel used as a flavoring," of unknown origin. Sense of "thing that adds flavor" is 1709; that of "keen enjoyment" first attested 1791.

n. 1 The outer skin of a citrus fruit, used as a flavouring or garnish. 2 (context by extension English) enthusiasm; keen enjoyment; relish; gusto. 3 The woody, thick skin enclosing the kernel of a walnut. vb. 1 (context cooking English) To scrape the zest from a fruit 2 To make more zesty

1. n. vigorous and enthusiastic enjoyment [syn: gusto, relish, zestfulness]

2. a tart spiciness [syn: nip, piquance, piquancy, tang, tanginess]

v. add herbs or spices to [syn: spice, spice up]

Zest may refer to:

Zest magazine was a monthly magazine for women looking for health, beauty and fitness advice published in the United Kingdom by Hearst Magazines UK, formerly Nat Mags. It was published between 1994 and January 2014.

Zest is an inter-collegiate youth festival in Haryana, India, hosted annually by the students of Lingaya's University, Faridabad.

Zest began in 1998. The fest includes events cultural contests in literary, performing arts and fine arts categories, along with a number of other activities on different themes.

The festival is completely managed, organized and run by the workforce which consists of 300 volunteers and members of the controlz committee.

Zest is a brand name, or trademark, which Procter & Gamble introduced in 1955 with the slogan "For the first time in your life, feel really clean." Early commercials stated that Zest is not a soap, because it does not leave the sticky film that soap does. A 1970-era commercial illustrated this concept with an apparent demonstration in which two photographs of a person were each dipped in one of two bowls, one labeled "soap" and the other "Zest" — the one that came out of the "soap" bowl had a scummy coating whereas the one that came out of the "Zest" bowl had no such coating.

The brand experienced an uptick in sales in the 1980s and early 1990s, with the advertising slogan "you're not fully clean unless you're Zestfully clean!", coined by the BBDO sloganeer James Jordan. One commercial showed a teenage girl who used ordinary soap scratching her back against the metal pole of a school bus stop sign at her bus stop because her soap left a sticky film that she couldn't see but she could sure feel. While still scratching her back, the bus shows up. Yet another commercial featured NFL fullback Craig "Ironhead" Heyward promoting the Zest bodywash product: a liquid in a plastic bottle. Television commercials would incorporate the slogan as part of the jingle and end with someone displaying a towel with the "Zestfully clean" slogan on the back; these towels have often been given away in company promotions.

The trademark was originally used (1958 to 2006) to market a "deodorant bar" that included both standard soap and synthetic detergent ingredients. The synthetic detergent prevented the deposition of soap scum in the presence of hard water. Marbled in appearance, it originally came in two forms: the Aqua and the yellow lemon-scented Citrus. By the mid-1960s, the bar no longer had a marbled appearance.

P&G announced that it is selling Zest to Unilever in December 2014. The companies expect to complete the deal during the first half of 2015.

Zest is a food ingredient that is prepared by scraping or cutting from the outer, colorful skin of unwaxed citrus fruits such as lemon, orange, citron, and lime. Zest is used to add flavor ("zest") to foods.

In terms of fruit anatomy, zest is obtained from the flavedo ( exocarp) which is also referred to as zest. The flavedo and white pith ( albedo) of a citrus fruit together makes up its peel. The amounts of both flavedo and pith are variable among citrus fruits, and may be adjusted by the manner in which they are prepared. Citrus peel may be used fresh, dried, candied, or pickled in salt.

In positive psychology, zest is one of the 24 strengths possessed by humanity. As a component of the virtue of courage, zest is defined as living life with a sense of excitement, anticipation, and energy. Approaching life as an adventure; such that one has “motivation in challenging situations or tasks”. Zest is essentially a concept of courage, and involves acquiring the motivation to complete challenging situations and tasks. Those who have zest exude enthusiasm, excitement and energy while approaching tasks in life. Hence, the concept of zest involves performing tasks wholeheartedly, whilst also being adventurous, vivacious and energetic. It discourages the focus on the negative views of psychology. It embraces a notion that one must observe people that "live well" in order to truly understand positive psychology. (For example, a Buddhist monk would be a preferred subject of observation compared to a college student.) Zestful people simply enjoy things more than people low in zestfulness. Zest is a positive trait reflecting a person’s approach to life with anticipation, energy, enthusiasm and excitement.

Christopher Peterson and Martin Seligman developed terminology to describe human strengths. They developed a descriptive list of six human virtues (Wisdom and Knowledge, Courage, Humanity, Justice, Temperance, and Transcendence) comprising 24 strengths. Zest is one of the four strengths that combine to make up the virtue of courage, as defined by this system.